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WTA Brand Standards

During my internship with DH, my art director gave me creative control over the layout design of the Whatcom Transit Authority GO Line Ridership campaign standards. The campaign featured cute, colorful characters showcasing the positives of WTA's new public transportation campaign. The aim of the brand standards was to create a fun and vibrant layout which highlighted all of the information about the campaign in a compelling and creative way.

Deliverables: 

  • Branding guidelines booklet

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